Vanilla flavour sponge covered with vanilla flavour frosting.
Sweet Treat Set
Sweet
Treat Set
Three cakes in one blue box: vanilla, chocfetti and lemon. It's the one you send when all the flavours are just too good!
Three cakesAll veganBaked in Wales
Three cakes in the box
Vanilla flavour sponge made with sugar strands covered with a chocolate flavour frosting.
Lemon flavour sponge cake covered with lemon flavour frosting.
Why Fussie
1
Ingredients transparency
We keep ingredients clear and considered so you can quickly understand what's in your food and feel good about choosing it. We also happen to be plant based!
2
Sustainability
We think about what we use and why, aiming for packaging that feels responsible and fit for purpose, not excessive.
3
Quality
No compromise! Craveable flavours that elevate your everyday. If it's not delicious, it's not Fussie.
What's in it
Every ingredient and packaging material we use has been checked and risk assessed by an expert team, sourced from assured suppliers, with allergen management and cross contamination risks checked and sustainably sourced materials used where possible. All our colours and flavours are derived from natural ingredients. When developing the Fussie range we challenged ourselves to take out as many 'nasties' as possible, so here's what we did use, and why.
Sugar
Milled in the UKWhat it is
Produced from sugar beet.
Why it's in the cake
One of the most important ingredients needed in cake. It helps with texture, colour, moisture, aeration and of course taste!
British wheat flour
Milled in the UKWhat it is
Soft plain flour milled in the UK. Fortified with calcium carbonate, iron, niacin, folic acid and thiamin, as per UK food regulations.
Why it's in the cake
It's the crumb! We use this high protein flour because it helps give structure to the cake in the absence of egg.
Water
SimpleWhat it is
Just plain water, sourced locally.
Why it's in the cake
Provides moisture and helps dissolve the other ingredients in the mix!
Rapeseed oil
Plant basedWhat it is
A natural, vegetable based oil.
Why it's in the cake
A liquid fat that adds moisture, tenderness and richness. It replaces butter in a vegan recipe!
RSPO palm oil
Certified segregatedWhat it is
A solid plant fat, certified sustainable and kept separate from uncertified oil.
Why it's in the cake
It helps give the cake structure and a soft texture. It also helps with maintaining quality over shelf life.
Glucose syrup
Simple sugarWhat it is
A simple glucose liquid sugar.
Why it's in the cake
Glucose syrup holds on to the moisture in the cake to keep it soft throughout the shelf life and prevents the cake becoming stale!
Vegetable glycerine
HumectantWhat it is
A clear liquid derived from plant based oils.
Why it's in the cake
This clever ingredient finds available water in the cake and holds onto it, keeping the cake softer for longer.
Wheat protein
From the grainWhat it is
A native wheat protein derived from wheat flour.
Why it's in the cake
It adds elasticity to the cake so you don't need eggs.
Vanilla flavour
NaturalWhat it is
A natural flavouring derived from a natural vanilla source.
Why it's in the cake
It enhances the intended flavour.
Salt
A pinchWhat it is
A naturally occurring salt.
Why it's in the cake
We don't actually add it into the cake! The salt is a part of the other ingredients in the cake and helps with the shelf life.
Raising agents
Bicarb & baking powderWhat it is
A leavening system that aerates the cake.
Why it's in the cake
Just like you'd have at home, we use baking powder and bicarb to make the cake rise, becoming light and airy.
Emulsifiers
Derived from plant based sourcesWhat it is
Cellulose gum and mono- and diglycerides of fatty acids.
Why it's in the cake
These ingredients combine the fat and the water to give the cake its texture and allow the cake the shelf life needed to sit on supermarket shelves.
Citric acid
Fruit derivedWhat it is
A natural fruit derived acid.
Why it's in the cake
Citric acid adjusts the acidity of the batter so the raising agents can do their job. It also enhances the flavour.
Cocoa powder
SustainableWhat it is
All our cocoa sourced raw materials are Rainforest Alliance certified.
Why it's in the cake
The chocolate flavour in the frosting.
Cocoa strands
NaturalWhat it is
A sugar strand made with cocoa powder and natural colouring.
Why it's in the cake
To create the playful chocfetti effect in the frosting and the batter.
Concentrated lemon juice
From concentrateWhat it is
Lemon juice from concentrate.
Why it's in the cake
Just for flavour!
Dried lemon powder
Lemon peelWhat it is
It's the peel from a lemon, dried and made into an easy to use powder.
Why it's in the cake
Even more flavour!
The badges, explained
Four things worth knowing about what's on the box. Tap any of them for the detail.
Allergen information
These cakes contain gluten and carry a 'may contain soya' warning. No nuts or milk are handled on site at all.
What that means for you
Our bakery is completely nut free and milk free, and we validate our processes and procedures to make sure of it. If you'd like any further information, please just ask.
Full declaration on packRSPO certified palm oil
The palm oil in the cake is certified by the Roundtable on Sustainable Palm Oil under a segregated supply chain, physically kept apart from uncertified oil from mill to mixer.
What that means for you
If you would like further information, please check out the RSPO website linked below.
rspo.orgRainforest Alliance cocoa
All our cocoa sourced raw materials, the cocoa powder and the chocolate, are Rainforest Alliance certified.
What that means for you
The frog seal means an independent auditor has been to the farms, checking forest protection, working conditions and farmer income.
ra.orgVegan
When we say vegan, we mean it. There are no animal derivatives or traces of animal derivatives in our cakes. We also make sure that every element of packaging is vegan: the glue, the ink, the lot. We take claims very seriously and you can be assured we have covered all bases.
The box afterwards
Recycling it is simple: the film goes in with the carton, and the cake trays are widely recycled with your cardboard.
Carton
Widely recycledFSC card, printed with plant based inks, so it goes straight in the paper bin.
Film
Recycle with the cartonThe plastic is less than 10% of the total weight of the box, so there's no need to separate. It can be recycled along with the carton.
Cake trays
Widely recycledGive them a rinse first. Widely recycled with your cardboard.
Recycling rules vary by area, so check with your local council if you're not sure.
Who bakes it
Fussie is a small team in Blackwood, and we bake every cake ourselves in our own bakery in South Wales. We've been baking since 2010, on our own lines, with the team you see here.
- Baked in
- Wales, UK
- Questions
- info@befussie.com